For the traveller
What Shaped Us
One place.
More than one point of view.理解一個地方,不能只站在遊客的位置。
We see the destination from every side, then design the journey around you.
旅人、營運者、地方政府與生活在這裡的人,各自看見同一片土地不同的一面。
我們聽見每一種立場,再回到你為何出發。沒有一套適合所有人的標準答案,只有一段更貼近你、走得從容,也確實能夠發生的旅程。
For the operator
Can every good idea work on the ground?車輛、時間、天氣、預約與臨時變化,都會改變一段旅程。浪漫需要被執行。
For the place
What can welcome a visitor—and what should remain untouched?政府看見發展,村民延續生活,地方有自己的節奏與邊界。
For the people who live there
A destination is someone else’s everyday life.真正的在地關係,不是把生活安排成表演。
I was there for each of these projects—in the field, around the table, and through the decisions that followed. Working with operators, local governments and residents changed the questions I asked of a place. That experience now informs how we plan your journey.
這些項目,我都親身走過。從現場勘察,到與營運方、政府、村民坐下來談,同一個地方,常常有不同的期待。
我慢慢學會,先理解每個人的理由,再判斷甚麼值得做、怎樣才能做好。這些經歷,也留在今天為你安排旅程的每一次取捨裡。

National Geographic · West China
Fieldwork turned roads, weather and uncertainty into standards we still use.走過,才知道自由應該由甚麼準備與邊界承接。

G318 Zero Kilometre · Ya’an
A photo stop became a real beginning for a long journey.一段傳奇旅程,需要一個值得信任的出發地。
Chongqing Raffles City
Creative execution connected local culture, international collaboration and a delivered experience.看懂重慶,再看風景。創意從內容一路走到落地。

Dazu Rock Carvings
Distance changed how we understood a place close to home.知道它重要,還不等於真正理解。

Ya’an Tibetan Tea
Research began with the reason a traveller might take Tibetan tea home.先找到遊客的理由,再決定產品的形態。

Heizhugou · Ganmo Aniu
A cultural key offered a lighter way into a protected landscape.她讓我們找到進入黑竹溝的另一種方式。
Kangma County · Tibet
Lakes, border space and local craft became reasons to make the turn.不必成為終點,也可以成為值得繞行的理由。

Urad Middle Banner
The scale of the idea had to answer to the truth of the place.讓目標的尺度,服從地方的真實。

Aksu · Xinjiang
Transit, rest and everyday city life revealed a more honest role.經過,不等於錯過。
